Today, The Chamber of Gadsden/Etowah County announces its participation in the fifth annual Small Business Saturday on November 29th to support independent businesses in Etowah County. Founded by American Express in 2010, Small Business Saturday is a day to celebrate the small businesses that help support your neighborhood and is held every year on the Saturday after Thanksgiving. Throughout the month of November, participating members will be posting photos of shoppers with the hashtag "shopsmalletowah" on social media and will be offering contests for giveaways. They also will be giving away custom shopping bags promoting the shop small effort. On November 29th, everyone is encouraged to shop small member businesses for door-buster type deals throughout the county. Those deals can be found on The Chamber’s website at www.gadsdenchamber.com by clicking Events and selecting the November 29 date.