Ice Cream Company to Begin Phase 3

Saturday, November 14, 2015

 

Blue Bell Ice Cream announces it will begin phase three of its five phase market re-entry plan on December 14. Phase three includes the remaining majority of Texas and central and southern Alabama. To begin phase three, Blue Bell will bring back 215 of its employees who were put on paid furlough earlier this year. Blue Bell says it has moved carefully into each phase, building up its inventory before it begins to service a new area. Their Oklahoma and Sylacauga production facilities have been in operation for several months now allowing them to build inventory. For now Blue Bell is producing five flavors of ice cream in the half gallon and pint sizes: Buttered Pecan, Cookies ’n Cream, Dutch Chocolate, Homemade Vanilla and The Great Divide. More flavors will be added in the future. 12-pak Homemade Vanilla Cups and 12-pak Homemade Vanilla and Dutch Chocolate Cups are also available in stores.

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