Kentucky Fried Chicken has a new colonel in town. KFC recently announced that Jason Alexander, who is best known for playing George Costanza on ‘Seinfeld’, will be its newest Colonel Sanders.
Alexander was chosen to promote the restaurant's $20 fill-ups. KFC began casting celebrities for the role of Colonel Sanders in 2015. Darrell Hammond, Ray Liotta and Reba McEntire are just a few people who have portrayed Colonel Sanders.
This time around, Alexander is expected to bring a sitcom feel through KFC’s ads.