Dunkin' Donuts Name Change

Wednesday, September 26, 2018

 

A popular doughnut and coffeehouse chain will soon be changing its name. Beginning in January, Dunkin' Donuts will be dropping the word ‘Donuts’ from the name in order to focus on more items on its menu. The Boston based chain wants to rebrand, highlighting its drink options and take out foods other than just donuts and sweets.

 

Dunkin' Donuts serves more items like croissants, sandwiches, pretzel bites and more. The name change will be on everything from store-fronts to packaging and social media.

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